I think games are, unfortunately, a cult of personality. Um, I think that this industry kind of discriminates against the introverted in ways we don't really think about. Um, I sure know a lot of engineers that are better coders than I am. But, they're not comfortable being - they'd never come to your studio and do this interview right now. Um, I think, when you think about the names that you know in games. It's Craig Miller, it's Peter Molyneux. It's, you know, you'll get Anita Sarcasian, you look at Zoe Quinn. They're all people that are out there, and they have something to say. And, they're kind of unapologetic about saying it. So, um, you know, I - I really prize being myself honestly. And, being genuine to myself. And, you know, I speak out about the things that I care about. Because, I genuinely feel them. But, I also thing that it's a reality of this business, that it - it is good for business, to a certain extent.